Cihan Çamlıca | Brand Designer & Visual Storyteller

Kanat Paints & Coatings
Branding for General Industrial & Protective Paints Company

Kanat Paints & Coatings is one of Turkey’s leading manufacturers in industrial and protective coatings, operating in the paint industry since 1986.

Within the extensive rebranding process, we created a comprehensive visual identity system that covers everything from corporate identity to product packaging and sub-brand architectures. The project included brand positioning, logo design, packaging systems, color swatches, dealer identity programs, digital assets, and advertising campaigns.

The goal was to establish a modern, consistent, and industry-leading identity that reflects Kanat Paints & Coatings long-standing expertise and innovative spirit.

Rotax
Sub-brand for the Maritime Sector.

Logo, packaging, and promotional designs created for Rotax, Kanat Paints & Coatings brand dedicated to marine and maritime coatings, reflecting durability and performance in extreme conditions.

Expass
Sub-brand for Rust-Resistant Applications.

Logo, packaging, and social media designs for Expass, an innovative sub-brand developed for direct-to-rust metal coating applications without the need for priming, designed to communicate efficiency, protection, and ease of use.

Rapid
Sub-brand for Industrial Paints.

Logo and packaging designs for Rapid, Kanat Paints & Coatings fast-drying industrial paint line, designed to emphasize productivity, precision, and reliability in professional use.

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Logo Design
Branding
Printing Campaigns
Graphic Design
Web Design
Packaging Design

Creative direction, concept development and graphic design by Cihan Camlica
Date: 2014-2019 | Client: Kanat Paints & Coatings | Agency: ALA

For more about the brand and its products, visit kanatboya.com.tr/en